[Development Behind the Scenes] The Story That Lack of Research Became a Problem After It Went on Sale
Thank you for always reading our articles, this is Mysta.
This time, I’d like to honestly talk about a developer’s “fiasco” of sorts and the accompanying product lineup and sales policy rethink.
1. The spark for its creation was for myself
The order settlement assist tool we are listing on GoGoJourn (GogoJan) was originally prototyped aroundin 2017.
I had been working daily in a rough-and-tumble way on my own trading tool for MT4, driven by a single wish: “I want to make lot size calculations and stop-loss line adjustments easier when I’m trading,” and “I want a compact operation that won’t interfere with chart analysis.”
Later, as market conditions in trading changed, I refined it for my own use, and only recently did I decide to share the same solution with other traders who have the same concerns. I started selling it on GoGoJian at the end of September this year.
2. It took many years to build, but I missed something…
…Up to this point, so good, but…
Because I prided myself on repeatedly refining it as a tool I would use, when it came to listing it, I completely overlooked market research on what competing products were like in the world.
When I looked at the market again after starting sales, I realized there were already standard tools loved by many traders, and the price range and features had evolved more than I had anticipated.
I painfully realized that making a tool I could personally use and selling it as a product are two totally different matters (sweat).
3. Consolidation into “Pro” and review of product lineup and pricing
Therefore, as a developer, I honestly reflected and decided to rethink the product lineup and pricing from scratch.
Until now, we had separated the Standard version (SmartOrderEA) and the higher version (SmartOrder Pro) for the order- settlement EA, but to make choices clearer for everyone, going forward we will unify under “SmartOrder Pro.”
In addition, we reevaluated the current market price range and feature balance, and readjusted to a more accessible and convincing pricing.
4. For those using the trial version (announcement)
Note that due to changes in the GoGoJian listing specifications, the “Free Trial Version” can no longer be viewed on the current product list page.
The trial version itself is still available, so if you want to actually test the feel and lightness of the interface,a link to the trial version is provided on every official product pageso please try it in your own environment to see if it works for you.
Although years were spent on development, the market research before selling was lax, and this is a lesson learned. We’ve taken it as a good learning experience and completed the improvements, including strengthening the Pro system for ease of use, so I’m informing you of that as well.
For example, just as choosing a car model, we will continue steadily improving so that those who feel, “I like this clean interface and driving feel” can receive it, and we appreciate your continued support!